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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
All
All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Ground Up Originals
Neal’s Deals by Neal Mintz
Digestible early-stage funding news.
Newsletter
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Ground Up Originals
Cheat Codes: DTC by Jordan Odinsky
Uncovering the strategies of the greatest DTC brands.
Podcast
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Marketing
Magic Design
A service that offers custom design work for startups.
Service
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
Visit page
Marketing
How to name your startup
a step-by-step startup naming guide.
Article
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Building a Team
How do you convince someone to join your startup?
by Dalton Caldwell, Y Combinator partner and founder of Mixed Media Labs
Video
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Fundraising
Pitch Deck Teardowns
TechCrunch analyzes the latest pitch decks
Blog
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General
The Founder's Dilemmas
The challenges that founders face in building successful companies and strategies for overcoming them.
Book
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GTM, Growth, and Sales
The Cadence: How to Operate a SaaS Startup
You think you need a COO. What you really need is an operating philosophy.
Article
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GTM, Growth, and Sales
Unusual VC’s GTM handbook
An essential GTM toolkit to set up your company for success.
Article
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GTM, Growth, and Sales
From 0 to $1B
Slack's founder shares their epic launch strategy.
Article
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General
The role of the CEO
Elad Gil’s guide to managing your time better as a CEO
Article
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GTM, Growth, and Sales
Idea validation guide
how to validate your startup idea
Article
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GTM, Growth, and Sales
Growth Loops are the New Funnels
It is time to move past the funnel framework and focus on growth loops.
Article
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GTM, Growth, and Sales
GTM plan template
A simplified overview of the subject your GTM plan needs to cover
Template
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Building a Team
GitLab's Guide to All-Remote
One of the world's largest all-remote companies shares its guide to remote work.
Blog
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General
Founder Brand Incubator
Our six-week program will help you build your personal brand.
Video
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General
Matt Mochary's coaching curriculum
Great articles on leadership by the coach of top cillicon valley CEOs.
Collection
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GTM, Growth, and Sales
From 0 to $1B
Slack's founder shares their epic launch strategy.
Article
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Product
Product-led growth masterclass
A practical PLG framework
Video
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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