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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Ground Up Originals
Neal’s Deals by Neal Mintz
Digestible early-stage funding news.
Newsletter
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Fundraising
How to Present to Investors
A short guide by Aaref Hilaly from Sequoia
Article
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Marketing
Landing Folio
Hundreds of website examples
Collection
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Marketing
Landing pages guide
a simple and visual guide on creating landing pages.
Article
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Fundraising
Why You Should Embrace the Post-Money SAFE
Uncovering why you should leverage this investment vehicle for your early rounds of fundraising
Article
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Fundraising
Best Pitch Decks
A collection of 790+ winning pitch deck examples from high-growth startups.
Collection
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Marketing
B2B SaaS Marketing Guide
by Alex Kracov, ex-VP of marketing at Lattice.
Article
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GTM, Growth, and Sales
Traction by Gabriel Winberg
A framework for startups to gain traction and achieve explosive growth.
Book
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Fundraising
OpenDeck
1,200+ startup slides sorted by category.
Collection
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General
Zero to Sold
Notes on startups and how to build the future by Pete Thiel.
Book
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Product
What is Jobs to be Done
Unlocking the JTBD framework. A strategic lens on consumer behavior and product innovation.
Article
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Fundraising
The Non-Obvious Guide to Fundraising
Gigi Levy-Weiss shares his best fundraising tips
Article
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Landing page checklist
100+ hand-picked tools; landing page builders, growth tools, and booster resources.
Collection
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General
What it’s actually like to be a startup CEO
A data-backed article explaining the challenges of being a startup CEO.
Article
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Product
The Lean Startup
A framework for validating your ideas and building businesses quickly and efficiently.
Book
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Marketing
The Pineapple List
A database of the best marketing and branding agencies.
Service
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Fundraising
Market Sizing Guide
Learn how to estimate your market size
Article
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GTM, Growth, and Sales
Distribution
Ben Horowitz explains how to design effective sales channels by understanding both your product and target market.
Article
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Fundraising
Angel investor directory
First Round’s list of angel investors.
Tool
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Fundraising
Raising Venture Capital for the Serious Entrepreneur
How to secure VC funding, including tips on creating a winning pitch deck and negotiating with investors.
Book
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