There's a reason world-class founders choose us.

We're a different type of venture firm. We wake up every morning and ask ourselves how we can help our portfolio companies move the needle. From in-the-weeds to twenty thousand feet, we are partners at every level. But don't just take our word for it...
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
David Pruwer
Co-founder & CEO / Ritual
What's great about Ground Up is that they are very true to their name. They are in the trenches with us. If there's any problem on the table, they roll their sleeves up and get to work. They have been amazing partners on this journey.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.
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There's a reason world-class founders choose us.

We're a different type of venture firm. We roll up our sleeves, dive into the nitty-gritty, and work day and night to help our founders move the needle. But don't just take our word for it...
Get to know us
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
David Pruwer
Co-founder & CEO / Ritual
What's great about Ground Up is that they are very true to their name. They are in the trenches with us. If there's any problem on the table, they roll their sleeves up and get to work. They have been amazing partners on this journey.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
David Pruwer
Co-founder & CEO / Ritual
What's great about Ground Up is that they are very true to their name. They are in the trenches with us. If there's any problem on the table, they roll their sleeves up and get to work. They have been amazing partners on this journey.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
David Pruwer
Co-founder & CEO / Ritual
What's great about Ground Up is that they are very true to their name. They are in the trenches with us. If there's any problem on the table, they roll their sleeves up and get to work. They have been amazing partners on this journey.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
David Pruwer
Co-founder & CEO / Ritual
What's great about Ground Up is that they are very true to their name. They are in the trenches with us. If there's any problem on the table, they roll their sleeves up and get to work. They have been amazing partners on this journey.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.

There's a reason world-class founders choose us.

We're a different type of venture firm. We wake up every morning and ask ourselves how we can help our portfolio companies move the needle. From in-the-weeds to twenty thousand feet, we are partners at every level. But don't just take our word for it...
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
Teddy Chestnut
Co-Founder / BrightHire
Ground Up just went to work from day one. They cold introduced us to Zoom — that conversation made Zoom a customer, then an investor, and ultimately our acquirer. No other investor on our cap table did that kind of work.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
Teddy Chestnut
Co-Founder / BrightHire
Ground Up just went to work from day one. They cold introduced us to Zoom — that conversation made Zoom a customer, then an investor, and ultimately our acquirer. No other investor on our cap table did that kind of work.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
Teddy Chestnut
Co-Founder / BrightHire
Ground Up just went to work from day one. They cold introduced us to Zoom — that conversation made Zoom a customer, then an investor, and ultimately our acquirer. No other investor on our cap table did that kind of work.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
Teddy Chestnut
Co-Founder / BrightHire
Ground Up just went to work from day one. They cold introduced us to Zoom — that conversation made Zoom a customer, then an investor, and ultimately our acquirer. No other investor on our cap table did that kind of work.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Minna Song
Co-founder & CEO / EliseAI
From the beginning, Ground Up has felt like our true partner. They punch way above their weight for a seed firm and have a unique network, including introducing us to the partner who led our Series E.
Teddy Chestnut
Co-Founder / BrightHire
Ground Up just went to work from day one. They cold introduced us to Zoom — that conversation made Zoom a customer, then an investor, and ultimately our acquirer. No other investor on our cap table did that kind of work.
Gabi Steele
Co-Founder & CEO / PreQl
Ground Up is the check you want to take. They get on sales calls in a way no other venture firm will, and they're the only investors I can attribute a closed deal to. They're with us in the trenches.
Izzy Rosenzweig
Founder & CEO / Portless
If you have two checks on the table and the other is a higher valuation, I'd drop that check and take Ground Up. They will help you grow your business.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
Michael Kaufman
Founder & CEO / Covenant
Ground Up was among the first believers in me — before there was a company, before there was an idea. They were in the trenches trying to help, and they made one of the most important intros for the company. Full stop.
Connor Sweeney
Founder & CEO / Baba
What I'm excited about from Ground Up is how rich their network is. More than any other investor, they've made intros that led to more patients we can help. Their network can literally move the needle.
Joel Anderson
Founder & CEO / ZeroMark
I feel like Ground Up should be on payroll. I talk to them more than any investor — almost daily. They're the only investor I view as part of our team. The engagement is just different.
Brian Hardecker
Founder & CEO / Longmark
Ground Up was integral from day one — actually three months before I launched. They've been thought partners well above and beyond just capital, and they've meaningfully exceeded expectations.
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We’re Generalists who.

invest $500k - $1.5M

.in Pre-Seed and Seed

.startups based in the.

US and Israel

Our value punches above our check size

Motivated to outperform, we use our powerful network, insane hustle, and out-of-the-box creativity to earn our spot on the cap tables of some of the world's most promising startups alongside top-tier investors.
Launching Wardrobe on Cheddar at the NYSE.
Michael from Accrue and our GP, Cory. NY Rangers game.

Trusted advisors and close friends

We check our egos at the door and jump into the trenches with you as you build your business. Our relationship with founders is one in which we intend to grow together, learn from each other, and hold each other accountable.
Meet the Team
Our commitment to founders

We want founders to view us as an extension of their headcount

Drop us a message