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Liftoff
Resources for Early-Stage Founders
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
Dozens of articles, templates, and other helpful links that our founders use to build their companies.
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All
Fundraising
Fundraising
Marketing
Marketing
General
General
Product
Product
Building a Team
Building a Team
GTM, Growth, and Sales
GTM, Growth, and Sales
Ground Up Originals
Ground Up Originals
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Fundraising
Pitch Deck Hunt
1000+ pitch deck examples from the most successful startups.
Collection
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General
Startup Advice
Sam Altman shares his best startup advice.
Article
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GTM, Growth, and Sales
Growth Experiment Document Template
A simple and efficient growth experiment document template by David Ly Khim.
Template
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Product
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
Book
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Building a Team
360 OKR and Goal Examples
Examples that will help your team set better goals
Collection
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Marketing
Marketing Plan and Chill
A comprehensive guide on creating a marketing plan for your startup
Article
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Marketing
The ultimate guide to SEO
A podcast with Ethan Smith is the CEO who helped companies like MasterClass, Robinhood, and Medium develop their SEO strategies.
Podcast
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GTM, Growth, and Sales
Distribution
Ben Horowitz explains how to design effective sales channels by understanding both your product and target market.
Article
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Product
How to Find Product Market Fit
Stanford Startup School's guide to finding product market fit.
Video
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Fundraising
The NFX pitch deck library
Insights for creating a world-class pitch deck. Take a look inside an investor’s mind.
Collection
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Marketing
How to name your startup
a step-by-step startup naming guide.
Article
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Marketing
Landing pages guide
a simple and visual guide on creating landing pages.
Article
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General
How I built this podcast
A podcast that features interviews with successful entrepreneurs and explores their journeys in building their companies.
Podcast
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Fundraising
Best Pitch Decks
A collection of 790+ winning pitch deck examples from high-growth startups.
Collection
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General
Rework
A new perspective on building a successful company.
Book
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Fundraising
The Non-Obvious Guide to Fundraising
Gigi Levy-Weiss shares his best fundraising tips
Article
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Fundraising
Presenting to VCs
15 rules for the perfect pitch
Article
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Fundraising
AngelMatch
700+ pitch deck examples from top tech companies.
Collection
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General
Every Company is a Shit Show
A candid look at the challenges of running a startup.
Article
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Fundraising
Market Sizing Guide
Learn how to estimate your market size
Article
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GTM, Growth, and Sales
From 0 to $1B
Slack's founder shares their epic launch strategy.
Article
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General
Starting a Startup
This handbook by Julian Shapiro helps tech startup founders improve their product, growth, recruiting, and fundraising.
Article
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Building a Team
How do you convince someone to join your startup?
by Dalton Caldwell, Y Combinator partner and founder of Mixed Media Labs
Video
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GTM, Growth, and Sales
Growth Loops are the New Funnels
It is time to move past the funnel framework and focus on growth loops.
Article
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General
Growth by Paul Graham
Growth is the essential element of startups, and everything else follows from it.
Article
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Building a Team
40 Favorite Interview Questions
Questions to ask when interviewing new candidates
Article
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